THE BAD PROMO 12''S 
WITH GOLD STAMPS BAD UK PROMO GOLD STAMP EPIC 651155 6
BAD USA PROMO GOLD STAMP EPIC 4907462

There was a time when, in order to promote a recording that is or soon will be commercially available, record companies used a particular "stamp", golden or silver, stating the copy is "promotional - not for sale". Promos are normally sent directly to broadcasters, such as music radio and television stations, and to tastemakers, such as DJs and music journalists, in advance of the release of commercial editions. Here we have a classic example from USA - several singles from "Bad" have been distributed in this way with a picture sleeve - and an unusual golden stamped promo from UK!!!! - very difficult to find a copy like this.
Gold stamps promo were released in Australia too (on 12''s, and even on cd albums and singles) and Brazil (on every format available) and generally and rarer than the commercial copy, even though they don't achieve the same interest of a promo with an unique design among collectors. So...here they are : Bad 12'' US promo version and Bad 12'' UK promo version...back to back : Who's badder?